Search Engine Optimization (SEO)
As you will continually hear me bang on about there are three ways to get on the first page of Google. Conducting Search Engine Optimization (SEO) for your website is one of these methods and has an ongoing return on investment.
We focus on Google because of the 90%+ share of the search engine market in the Australian context. If you are not on the first page of Google when people look for your product or service then you are not going to be found by most people looking. Additionally the position on the first page is also important. The first search result position gets twice the visitors than the second position.
About 25% of the things you can do to increase your search ranking are through changes to your own website. I’m happy to discuss these with you.
But 75% of the ranking influences come from external websites. How do you affect these? You can do this yourself but honestly your time is much better spent working on your business and outsourcing this task.
We offer 2 packages for small businesses which are purchased on a monthly basis. Take a look at whats included and then compare this to the value you place on your time and your website ranking. These external links become part of your business assets and improve the value of your website should you sell your business in the future. The same money spent on newspaper advertising is gone as soon as the next paper is printed while your website works for you 24/7.
Silver SEO Package (Monthly)
- Write 1 Press Release about your business
- Submit this to 10 Press Release Websites
- Write 2 original articles about your product, service or industry
- Hand submit these articles 50 times to external websites to generate links to your website
- Use automated submission to achieve another 500 article submissions
- Create Hubpages and Squidoo pages and interlink them for you
- Create WordPress.org and Blogger.com blogs linking to your main website and its sub-pages
- Submit your website to 10 Link Directory services
- Tag your website at 30 Social Bookmarking sites and 3 Social networking site
- Make 5 blog post comments and 5 forum marketing posts on industry related sites
- Manually create additional 5 links from external sites to your website
- Produce a monthly report detailing our work for you.
Gold SEO Package (Monthly)
- Write 1 Press Release about your business
- Submit this manually to 30 Press Release Websites
- Write 4 original articles about your product, service or industry
- Hand submit these articles 100 times to external websites to generate links to your website
- Use automated submission to achieve another 1000 article submissions
- Create Hubpages and Squidoo pages and interlink them for you
- Create WordPress.org and Blogger.com blogs linking to your main website and its sub-pages
- Submit your website to 10 Link Directory services
- Tag your website at 50 Social Bookmarking sites and 5 Social networking site
- Make 20 blog post comments and 10 forum marketing posts on industry related sites
- Manually create additional 5 links from external sites to your website
- 200 Manual Search Engine Submissions
- Produce 1 Video Marketing backlink
- Create 20 Wiki sites pointing at your website
- Use several Facebook accounts to conduct some promotion of your website
- Produce a monthly report detailing our work for you.
Over-The-Top SEO Package (Monthly)
We willing admit that this package is more than most small businesses will need. If you are a larger firm, have a profitable niche and want to dominate or if you just want to annihilate the local competition then this is the option for you.
There are a few moving parts to this package so it is best to cover in person.
This is a serious amount of SEO to be throwing at a local business site but sometimes you just need nuclear firepower.
Mick, Thanks so much for getting us started with Send Pepper, the time we spent chatting to you and your tutorials were invaluable and we wouldn't be where we are now with our database if it wasn't for your kickstart. Your follow up and general advise in relation to our website and Office AutoPilot has given us more confidence and the knowledge we need to make any minor changes. We look forward to our continuing business relationship. 